MDG Architects was established in 1994 with a mission to reinvent automotive retail. The aim was simple; Take the mundane, dated showroom designs and uplift them into modern, architecturally outstanding, people focused spaces that enhanced the customers’ journey.
Having achieved our goal in Automotive, MDG has grown from strength to strength and boasts projects in almost all sectors with a huge pool of experience including Education, Residential, Commercial, Public Sector and of course Automotive Retail. In 2016 the founder of MDG, Mike Short sold the practice to Darrel Smallman whom had been an Architect at the firm since 2012.
Under Darrel’s leadership the firm has delivered its best and most prestigious projects to date ranging from super-sized car showrooms to a bottling hall and visitor centre for a global whiskey distillery. All whilst maintaining MDG’s position as pioneer of the Automotive retail environment.
One of Darrel’s main objective was to relocate the office into the centre of Birmingham from the tranquil countryside setting of Edstone, in Stratford-Upon-Avon. Darrel had previously worked for several large Architects firms and appreciated the significant benefits of working within a major city like Birmingham.
With the objective set the firm rented office space on the Hagley Road whilst a more permanent base was found. Shortly after Darrel signed and secured the office that was to become MDG’s new home in Caroline Street, Jewellery Quarter, and so started MDG’s next chapter in Birmingham.
The appointment of a new Director shortly after the move saw the business immediately generating work from Birmingham based client thanks largely to significant efforts by senior management to network and market the skillset of the firm.
Following our year in Birmingham we have established significant relationships both within the city and beyond, being located in the heart of England and spoiled by arterial motorway and rail networks has played a part in allowing us to achieve this, that and some really hard work!